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In my opinion, BTA (Barcelona Food Technology) has achieved a degree of maturity and strength which make it fair of reference. At the current time, I believe this makes it one of the most important food industry trade fairs in the world. This is due to the extensive and varied selection of state-of-the-art ingredients and foods, as well as the innovative products and technologies presented, which promise excellent business opportunities for a sector which grows on the order of 15–20% annually.
The selection of innovative products at BTA includes prebiotics, probiotics, superfruits (pomegranate, goji, acai, blueberry, mangosteen, etc.), superplants (aloe vera, ginseng, schizandra, green tea, red tea, etc.), gluten-free cereals (chia, quinoa, amaranth, teff, buckwheat, etc.), essential fatty acids (omega-3, omega-6, etc.), seaweed extracts, mushroom extracts and functional ingredients (vitamins, minerals, phytosterols/phytostanols, policosanols, amino acids, biopeptides, polyphenols, enzymes, etc.), including novel foods.
The layout, exhibition spaces and access to the areas where BTA is located are very dynamic. They are designed to make access easy for visitors and include special areas and spaces which encourage companies to interact and facilitate contact with exhibitor companies. It is also worth noting that Spain's major food technology and food ingredient companies will be at the show, many of them members of AFCA. They know that BTA provides an excellent venue in which to exhibit their latest innovations and establish business relations with companies from Europe, Latin America and the rest of the world.
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